🧠 We Are Not Schema.org for LLMs — And That’s Good
An update from the protocol ecosystem
🧠 We Are Not Schema.org for LLMs — And That’s Good
The Common Misunderstanding
When some developers first see .llmfeed.json
, they ask:
“Is this like Schema.org for LLMs?”
The answer is:
👉 No — and that’s a feature, not a bug.
Schema.org vs LLMFeed: Philosophies
Schema.org | LLMFeed |
---|---|
Describes what’s on a page | Declares what the agent can DO, and how to trust it |
Designed for HTML pages | Designed for agents |
Metadata | Agent context |
Static annotations | Dynamic intent + action |
No trust / signature | Signed, certifiable, trust-aware |
Target: SEO | Target: LLM and agent ecosystems |
Why Schema.org Is Not Enough for Agents
Schema.org is great for:
✅ Helping search engines index content
✅ Adding rich snippets to search results
✅ Providing typed metadata for HTML pages
But agents need more:
❌ They don’t want to just know that a page is an Article
✅ They want to know:
- What is this feed for?
- What actions can I perform?
- What is the trust level of this feed?
- Who certifies it?
- How should I handle fallback?
- What guidance exists for interaction?
LLMFeed: Designed for Agent Context
Instead of:
type: Article
You get:
"intent_router": {
"default_intent": "learn",
"fallback": "explain",
"guided_intents": [
"generate summary",
"compare products",
"answer user questions"
]
}
And:
agent_guidance
→ how to interactprompts
→ example prompts to steer the agenttrust
→ signed blockscertifications
→ external verifications- fallback logic → for error handling and degraded modes
Why This Matters
Agents operate dynamically.
They don’t just "index" pages.
They decide what actions to take, often in real-time conversations with users.
They need:
✅ Context
✅ Trust
✅ Intent
✅ Actionability
This is what .llmfeed.json
provides — by design.
A New Layer for the Agentic Web
LLMFeed is not:
❌ Schema.org for agents
❌ Just another metadata layer
❌ A replacement for SEO (though it helps agent visibility)
LLMFeed is:
✅ A trust and intent layer
✅ For LLM-based agents
✅ For the Agentic Web
✅ For actions, not just descriptions
Final Thought
The web of the future is agent-mediated.
Agents need more than metadata.
They need context — and the ability to reason about what they can do, and what can be trusted.
👉 That’s why we are not Schema.org — and that’s good.